Sunday, January 19, 2020
Kudler’s Human Resource Information System: Case Study
Kudlerââ¬â¢s Human Resource Information Systems (HRIS) System is not efficient. Kudler does use Intuit which is one of the best payroll processing software to have. Intuit stores the basic information needed for payroll: personal information, pay rate, tax exemptions, hire date, seniority date and organizational information. In addition to Intuit storing information, the store manager keeps an Excel spreadsheet that displays job analyses, salary surveys and individual compensation decisions (HRIS System, n.d., para 6). All this information is needed the purposes of processing payroll correctly and making sure Kudler is in line with the guidelines given the IRS. In order to change any information within Intuit, a written document must be provided to the accounting clerk. Then the clerk will manually enter the changes into the system. The clerk also maintains a paper file with the tax forms for each employee. This file contains all the original forms for the employee data. Workersââ¬â¢ compensation is managed by a third party company that keeps their own records decisions (HRIS System, n.d., para 6). Employees must manually fill out timesheets each week. This paper document is then approved by the store manager and then is faxed to the accounting department decisions (HRIS System, n.d., para 6). Any corrections made to the timesheets must be approved by the employeeââ¬â¢s direct supervisor and store manager. The store manager has the employee files for all employees that work in the store instead of having a central filing area. These paper documents are stored in a locked filing cabinet. The documents that are stored in this filing cabinet consist of: job application/resume, performance reviews, I-9 forms and any disciplinary memos or performance management issues decisions (HRIS System, n.d., para 6). These types of files should not all be contained in one area by the store manager. In order for an employee to ask for time off they must speak with their managers verbally. The managers are then responsible for tracking for any requests since there is no automated system decisions (HRIS System, n.d., para 6). Therefore, depending on the manager dictates what of method they use. Store managers are mostly in charge of hiring new employees with the assistance of the HR recruiter. Then after interviews are done and individuals are hired, the applications of the ones not hired are stored by the HR department. The HR assistants keeps all information about complaints, grievances, etc locked in a file at the HR headquarters. In reviewing the above information about Kudler their overall HRIS is doing more work than necessary. As previously stated Kudler does not have any automated systems to complete any of the work aside from Intuit. Kudler is still using paper documents to store sensitive information. SolutionsKudler will incorporate Accero Cyborg Self Service which consists of three modules: Employee Self-Service, Benefits Self-Service and Manager Self-Service (Empower Employees and Managers with Accero Self Service, n.d., para 2). This product is completely online and will greatly decrease the need for paper documentation.With the introduction of Accero it will alleviate a lot work that the HR department handles (Empower Employees and Managers with Accero Self Service, n.d., para 2). All information that is stored in files on paper will be put input into the system. This will allow for HR to not have to continually fill out paperwork whenever there are any changes within the department.Employee and Benefits Self-Service will allow for employees to update and view their personal information (Empower Employees and Managers with Accero Self Service, n.d., para 2). They will also be able to view paychecks and manage payroll options. Employees will also be able to see their benefits information and update if necessary.Manager Self-Service allows for managers to quickly view employee profiles, access to HR data 24x7x365, access handbooks and procedure manuals (Empower Employees and Managers with Accero Self Service, n.d., para 2).Kudler will also incorporate a new online recruiting system call Kenexa 2x BrassRing. The software will allow Kudler to post jobs and maintain resumes within the system. Applicants will be able to create a profile and apply to jobs. HR will view the applications submitted and contact the appropriate manager. Managers will be able to view the subm itted resumes as well if needed. If the applicant is not chosen, their resume will stay in the system for up to 90 days. Then the applicant will need to resubmit their resume.To help with the vast transition from paper to online Kudler will also incorporate a new online training course system call WebCourse. This will allow for all employees of Kudler to be trained per the specific department they work in.Reference http://www.webcourse.com/elearning.html
Saturday, January 11, 2020
Marketing Planning Essay
INTRODUCTION Unilever started its operations in Vietnam in 1995 and do business in fast moving consumer goods area. It has developed an extensive local network of distributors and retailers with commit to ââ¬Å"make Vietnamese lives betterâ⬠through the provision of a wide range of international quality and affordable priced products in health, hygiene and nutrition. Unilever Vietnam was developed the wide range of business services and products, with more than 20 brands name, Unilever has become one of the biggest multinational in Vietnam and South-East Asia. 1.1 Review the changing perspective in Unilever marketing planning Nowadays, when demand and customer satisfaction are foundation of business, there are more companies follow the market ââ¬â led orientation strategy instead of product orientation. In this task, we will learn about some reason why many companies had changed product orientation to market ââ¬â led orientation. Product orientation: Few years ago, when product orientation strategy was popular, the companies choose to ignore their customerââ¬â¢s needs and focus only on efficiently building a quality product. This type of company believes that if they can make the best product their customers will come to them. The basic focus of a company with a production orientation is toward maximizing production output. They want to produce as many products as possible to reduce the price without caring about customer needs. Market ââ¬â led orientation: Currently, product orientation strategy is not popular anymore. It was replaced by market ââ¬â led orientation strategy which is squarely foc used on the consumer. For the company to follow this strategy effectively, they have to approach to customer and approach to advertising. In addition for market led orientation, every employee of all the departments will be responsible for marketing the products. The main purposes of changing product orientation to market ââ¬â led orientation are: * Making a long term relationship with customers: the product which is satisfy customer needs will belong to them in a long term. Thus, it is important for company to do surveys carefully so that they can know exactly what customer want and start the production. * Building brand awareness and customerââ¬Ës loyalty: a market-oriented company carefully cultivates a brand in the minds of potential customers through advertising activities in an attempt to influence them to buy its products instead of a competitorââ¬â¢s products. * Bring customer the value of product: If the company can understand the customer needs and meet their dem and, it is easier for company to bring customer not only the quality of product but also the intangible value. For example: Unilever Vietnam towards market ââ¬â led orientation strategy by doing surveys about customer needs, produce good quality products and invest on promotional activities. This strategy is the most suitable with the company doing business in fast moving consumer goods in branded home & personal care and food categories. They do surveys on a regular basis to make sure that the product launch on time and satisfy customer needs. Besides that, Unilever spends a great deal of money on advertising to build awareness of customer about the product and they will come to buy it. 1.2 Evaluate Unilever capability for planning its future market activity. As you know, Unilever is one of the worldââ¬â¢s leading suppliers of fast moving consumer goods in branded home & personal care and food categories and its products touch the lives of over 2 billion people every day ââ¬â whether thatââ¬â¢s through feeling great because theyââ¬â¢ve got beautiful hair and a radiant smile, take care of their home, or by enjoying a great cup of tea or healthy snack. But whether they can do more than that in the future? This task will evaluate Unileverââ¬â¢s capability for planning its future marketing activities. The product innovation: Look at the selection Unileverââ¬â¢s top brands; we can see the companyââ¬â¢s efforts in creating new products over 18 years. They not only create pioneering products but also bring the quality and make their customerââ¬â¢s life better (For example: Sunlight, Cif, Knor, Lifebuoy, etc. That the reason why the most of their br ands become popular brand in Vietnam. So we can certain about their capability for producing outstanding products. The vision of leaders and activity oriented: This is one of important factors that affect to Unileverââ¬â¢s capability for planning future marketing activities. The great vision of leader will lead to great future for Unilever. ââ¬Ëââ¬â¢ We work to create a better future every dayâ⬠(Unilever, 2013). They recognize that global challenges such as climate change concern us all, so in the future they will not only focus on double the size of their business but also reducing their environmental footprint and increasing their positive social impact. Potential Human resource: Unilever has more than 1600 employees who are carefully selected. Moreover, they offer their employees many ways to take advantage of development opportunities, they encourage creativity with attractive reward, benefits packages and many others so that we can always attract and retain the b est talents to work for them. By owning many talents in the company, it is easy for them to make more pioneering products in the future. After analyzing every related aspect, we can see that Unilever has the capacity to develop their products and overtake their competitors. We can know that not only through their current efforts but also their purpose of protecting environment in the future. 1.3 Examine technique for Unilever auditing and analysis of external factors that affecting the marketing planning in Vietnam Unilever makes a number of different products in Vietnam so it is very important to determining and recognize problem areas, opportunities so that the company can offer solutions and rational decisions for next step. In this task, we will examine 3 techniques for Unilever auditing and analyzing external factors that affect marketing planning including: the product life cycle (PLC), the Porter Five Forces and BCG Matrix. The product life cycle (PLC) Lifebuoy soap: Lifebuoy Royal Disinfectant Soap was launched in 1894 as an affordable new product in the UK and it is one of Unileverââ¬â¢s oldest brands. Lifebuoy witnessed a steady decline in market share at 15% (www.articles.economictimes.indiatimes.com). Because of its long appear on the market with the low market share so Lifebuoy is in Decline stage. Wallââ¬â¢s Ice cream: In 1997, Wallââ¬â¢s Ice Cream was a famous brand name (Unileverââ¬â¢s own) in Vietnam with 52% market share and annual turnover of â⠬5 billion (www.webcache.googleusercontent.com). But in 2004, after realizing the economy as well as the situation of that moment is not consistent with the development of Wallââ¬â¢s Ice Cream, Unilever decided to let Kinh Do company to own this brand within 5 years. Then, the brand name Wallââ¬â¢s Ice Cream came back in an unexpected way after 5 years absence in 2009. Since that, Wallââ¬â¢s Ice Cream warmly welcome by customer. In addition, it also expanded distribution network with 130 distributors and 4,000 retail outlets (www.cyvee.com). Wallââ¬â¢s is an international brand of ice cream and is one of the most profitable units of Unilever (www.commerceplus.blogspot.com). Thus, Wallââ¬â¢s Ice Cream could be considered in the stage of Maturity from product life cycle. Lipton ice tea: Lipton ice tea has become a famous brand in Vietnam and wants to make a big splash in the global beverages market. They not only produce tea but also help customer to improve vascular function, combat fatigue, reduce cholesterol levels and increase feelings of vitality. Moreover, Lipton is the global market leader in both leaf and ready-to-drink tea, with a global market share nearly three times larger than its nearest rival. Thus, Lipton ice tea is in the stage of Maturity. BCG Matrix: Lifebuoy soap: Lifebuoy soap is lying in BCG Matrix at Question Mark point. The market share value of Lifebuoy is low at 15% (www.articles.economictimes.indiatimes.com) and its market growth rate is high at 85.03%. Nowadays, there are more kind of soaps come into the market and they are not only protect users to bacteria but also bring intangible value to customers. However, the market that Lifebuoy doing business in is a potential market. At this point, company makes their investment on this product to get the point of cash cow and star in BCG matrix. Wallââ¬â¢s Ice cream: Wallââ¬â¢s Ice cream was come back to Vietnam market with an unexpected success. They have a big distribution network with 130 distributors and 4,000 retail outlets (www.cyvee.com) to meet the demand of customer in Vietnam. Moreover, ice cream market is a potential market in Vietnam so it is great opportunities for Wall to expand its market. According to Euromonitor, Vietnam cream industry value will reach $125 million this year. Thus, with high market share and high market growth, Wall is lying in Cash Cow. Lipton ice tea: Lipton Ice tea is the worldââ¬â¢s leading brand of tea with high market share by occupying a half of the global market (www.strategy.vn). About the market growth, Mr. Kamimura Yosuke ( NGK Kirin Companyââ¬â¢s head of Marketing) said that for 2004-2010, the beverage market Vietnam has very few brand to create explosive opportunities for green tea market. At that time, with the introduction of many new products, green tea seems to have the market saturation point. However, this market has yet to step into the setbacks and has even been considered as a potential market in the future. Thus, Lipton Ice tea is lying in Cash Cow. Porter Five Forces Brand / Force| Lifebuoy soap| Wallââ¬â¢s ice cream| Lipton Tea| Bargaining of Buyer| HighAlthough Lifebuoy bringscustomer some benefits to protect their health with the low price, there are many its competitors that not only brings health benefit but also intangible value to customer. Moreover, it does not require the switching cost when customer change using Lifebuoy to another one| HighRecent, there are many cafà © shop that offer ice cream in menu or ice cream specialty shops (ex: Baskin Robbins) indirect compete with Wall. Moreover, the switching cost is low and the young customers have trend to eat ice cream outside in the crowded places with music and their friends instead of staying at home with popsicles. | High The competitor of Lipton such as Nestle and THP seem to have a better marketing strategy than Lipton so these competitors will build the image of brand in customer mind. Besides, customer will find easy to change to Nestle or THP if Lipton can not satisfy their de mand with low switching cost.| Bargaining of Supplier| HighLifebuoy focus on accessible hygiene and health solutions for customer on production line that makes its difference. Thus, it will effect to productââ¬â¢s quality if Lifebuoy change to another supplier. Besides, the leak risk about the way to make product and the switching cost are high. Moreover, the supplier may produce and sale their own product directly to consumer and ignore Lifebuoy. | HighIf Wall change to another supplier, they will not sure about the quality of the new one. It will lead to losing customer if the quality is worst. In addition, risk and switching cost is high. Moreover, the supplier may produce and sale their own product directly to consumer and ignore Wall. | High In order to compete with Nestle and THP, Unilever has decided to use the tea leaf from Europe to produce the Lipton tea so they cannot change to other supplier. Risk and switching cost are high. Moreover, the supplier may produce tea and sale their own product directly to consumer and ignore Lipton. | Rivalry of existing competitor| MediumIt is different than other products in area by protect customerââ¬â¢s health with the low price. Besides, this area is potential, and its market growth rate is high at 85.03%. There are a lot of competitor which provide the same product of Lifebouy.| MediumAlthough Wall has some of direct competitor such as Kido and indirect competitor such as cafà © shop and ice cream specialty shops, this area is very potential because of the demand of customer is higher. Thus, Wall still has opportunities to win the market.| MediumLipton Tea has certain competitors in Vietnam such as Nestea and O Degree. On the other hand, the soft drink industry is reputation industry so Lipton still has a lot of opportunities to reach to customer.| Threats of new entrants| LowTo compete with Lifebuoy, it requires lots of things like finance, production, human resource and the distribution as well. Government barriers are high for products in soap area. Unilever can apply economic of scales to produce costs and create barriers for new firms. Without these of support above, it seems so hard to join the market and compete with Lifebuoy. | LowTo launch a new brand in this area, the company has to have finance, big distribution network, create new flavor and the reasonable price strategy to compete with Wall. High barriers from existing rivals: Wallââ¬â¢s, Kido are very famous and strong brands for a long time with a large of loyal customer. | LowIf a company wants to come and compete with Unilever in the Tea market, it requires of having the better flavor, better quality of tea-leaf and doing well p romotion like Unilever has done. Strong capital is required in investigate and manufacturing. Accessibility to distribution channels is low because it is hard to built good relationship with the consumers like 0 Degree tea and Lipton tea| Threats of substitutes| LowThe customer might use instant sanitizer gel instead of Lifebuoy but it is not very popular. | HighThere are some substitute products such as cocktail, yogurt or soft-drink with the same available and cost to Wallââ¬â¢s. | HighIn current scenario, the Lipton Tea has so many substitute products, such as the soft-drink from Pepsi, Coca-Cola, or even the energize water | 1.4 Carry out Unilever auditing and analysis of external factors that affecting the marketing planning in Vietnam Doing SWOT analysis on Unileverââ¬â¢s business is an essential step in the process of branding and marketing its product or service. It also helps the company come up with business strategies. Moreover, SWOT analyses help the company to identify and capitalize on strengths. In addition, it makes awareness and protects Unilever to avoid the threats. Strength: * Unilever has own a strong financial so they can expand the market in nearly 190 countries in the world. Besides, they also have 270 manufacturing sites worldwide (www.ukessays.com) that is how they can achieve economy of scale easily. It gives competitive advantage to company. * Unilever has own many famous brand name in fast moving consumer goods area such as: Surf, Dove, Ponds, Sunsilk, Knorr, Wallââ¬â¢s ice cream, P/S, Close up, etc (www.unilever.com.vn). All of these brand names known as multinational brands with affordable price and good quality. * Dynamic work environment, staff and intellectuals have responsibility for the companyââ¬â¢s overall objective (www.unilever.com.vn). Besides, policies to attract talent of Unilever are effective so they can get more ideas for the company development. * Modern technology inherited from the global Unilever, delivered quickly and remarkably effective. Weakness: * Lack of direct connection with final consumers because of dependence on retailers and wholesalers. * There are some technology are not applied to Unilever Vietnam because of high cost. Besides, they have to import the machine from abroad so it is not take advantages of abundant labor resources and capacity in Vietnam. * As a company with European roots, promotional strategy of Unilever products is not suitable for Asian culture. * Unilever have a huge number of product brands (over 1600 brands) but 400 brands make up over 90% of Unileverââ¬â¢s total sales (www.zimbio.com) good. As a consequence, the ineffective brands make them money but not very profitable and become one of their weakness point Opportunities: * The domestic market (wholesale, retail, goods flow â⬠¦) has a bigger change compared with several years ago. Besides, politics of Vietnam is considered stable so Unilever will get more opportunities to develop the business. * Vietnam has abundant and cheap human resources (http://www.goinglobal.com) so that the company can reduce the cost. * Vietnam is a country of religious freedom to the distribution; promotional products are not subject to more stringent constraints than many other Asian countries. * Vietnam has a young population structure and popular model extended family. Moreover, the fast moving consumer goods market is the potential market in Vietnam so it will bring Unilever high market growth to develop. Threat: * Unilever has many strong competitors such as: Nestle, P&G, etc. These competitors have their own famous brand name with big market shares, huge product line and millions of customers. * There are a lot of substitutes product in fast moving consumerââ¬â¢s goods markets today is a big threat of company. * Commercial law also has many disadvantages for foreign investors, especially tariff policy and high taxes levied on goods considered ââ¬Å"luxuryâ⬠. * In the context of supply is bigger than demand, many new companies invest on the market and fierce competition with Unilever. . 2.1, 2.2 Assess the main barrier in marketing planning and how Unilever may overcome * Confusing marketing tactics and strategy: In fact, ââ¬Ëtactics and strategyââ¬â¢ is two word that easily make people confuse about them, even some managers in big company, who face with them every day without meaning to, may be Unileverââ¬â¢s managers have the same problem. Because the content of them is abundant, thus sometimes strategies and tactics are discussed as they are the same. The common reasons that people are usually confused, firstly managers may make mistake about the purpose of using of them, such as they are confused between the long-term and short-term of tactics and strategy when they make plans. Finally, sometimes they may even think they are still able to get their targets if miss one of them. Solution: The manager of Unilever must make sure that they understand clearly about tactics and strategies. For example, in usually strategy is term use for long-term plans (3 ââ¬â 5 years plans), and tactics is short-term plans (1-2 years plans). Besides that, they must ensure that they can able to make good strategies and tactics to achieve the target of company. To create a good tactic, they have to answer the question ââ¬Å"howâ⬠: How are you going to get the job done? Who is going to do it? When? To make a good strategy they must answer the ââ¬Å"whatâ⬠: ââ¬Å". (And sometimes the ââ¬Å"what notâ⬠.) What exactly needs to be done? Moreover, they should communicate the importance of making strategies and tactics to employees, from that employee can have a clear understanding, then they can provide right information or their idea to make best strategies and tactics together to develop Unilever. * Confusing marketing ââ¬Ëfunctionââ¬â¢ with ââ¬Ëconceptââ¬â¢: In this barrier, it arise when a firm attempts to introduce a marketing orientation but thinks this can be done simply by creating a marketing department. For Unilever, to achieve satisfaction of customers, the company needs to do some changes of their mode of operation. In addition, there are some general misunderstandings about what marketing really is. Without a corporate driving force centre on customer satisfaction, arguments about where to put marketing are of course pointless. Even when top management of Unilever is joined a realization of the need to take account of the customer, they also take mistake about this. So they usually receive complaints from customers and the company needs to give them a reasonable explains. Solution: To bring the real value to customer, quality must be available in all process. For example, Knorr has advertises that not reflect the product quality so either product quality improvement or they lose their customer. * Lack of Knowledge and Skills: For a company that enters to new market, this barrier is very common. For perennial problems, they have always focused around customer behavior and market segmentation. So this may be difficult concepts to grasp even at the cognitive level. For Unilever, knowledge and skills are very important. The company needs to train a good staffs who can enough knowled ge and skills to meet all demands of customers. Because without an understanding of at least some of the basic tools of marketing, the chance of coming up with strategies based on sustainable competitive advantage for Unilever is small. Solution: To overcome this barrier, Unilever has to ensure all those responsible for marketing in the organisation have the necessary marketing knowledge and skills for the job. In particular, ensure they understand and know how to use the more importance tools of marketing effectively. * Lack of a systematic approach: At times lack of data or information and inappropriate systems may greatly impede marketing plans. For instance, lack of a market survey forces the marketing team to rely on guesswork to determine the best marketing approach for the targeted market. Solution: Before decided to do advertise, Unilever should research information about the culture, behavior or customer needs to make sure that the advertisement is appropriate for each market segment. CONCLUSION Through the analysis of this report, Unilever can have a clear overview about Vietnam market, then analyzing external factors or barriers that affect marketing planning. Based on that, Unilever can identify capability and have solutions for planning its future market activity to make their business more and more developed and become the winner in Vietnam market. REFERENCES 1. ââ¬Å"Capacity managementâ⬠(2013). [Online] Wikipedia the free Encyclopedia. Available at . [Retrieved 13.8.2013] 2. ââ¬Å"Capacity Planningâ⬠(2010). [Online] Slide share present yourself. Available at . [Retrieved 12.8.2013] 3. ââ¬Å"Differences Between Marketing Orientation & Production Orientationâ⬠. N.d [Online] Small business. Available at . [Retrieved 12.8.2013] 4. ââ¬Ëââ¬â¢Growth-share matrixââ¬â¢Ã¢â¬â¢ (2013). [Online] Wikipedia the free Encyclopedia. Available at .[Retrieved 14.8.2013] 5. Kalsoom, K (2013) ââ¬Å"SWOT analysis for Unileverâ⬠. [Online] Blog spot. Available at . [Retrieved 16.08.2013] 6. Lynch, Richard (2009). [Book] Strategic Management. Fifth Edition, Page 97, Pearson Education. [Retrieved 14.8.2013] 7. McLaughlin, J ââ¬Å"Production Orientation: Definition, Examples & Quizâ⬠. N.d [Online] Education Portal. Available at < http://education-portal.com/academy/lesson/production-orientation-definition-examples-quiz.html>. [Retrieved 12.8.2013] 8. ââ¬Å"Power of suppliers analysisâ⬠.N.d [ Online] Oxbridge writers. Available at . [Retrieved 15.8.2013] 9. ââ¬Å"Strategy capacity for planningâ⬠.N.d [Online] Operation management. Available at . [Retrieved 13.8.2013] 10. ââ¬Å"The BCG Matrix/ma trá º n quá º £n là ½ há º ¡ng má » ¥c kinh doanh cá » §a Boston Consulting Groupâ⬠(2008). [Online] Cyvee connecting professional. Available at . [Retrieved 14.8.2013] 11. N Nayab ââ¬Å"Isolation of marketing functionâ⬠(2011). Bright hub. [Online] Available at
Friday, January 3, 2020
Mental Health History Of Schizophrenia - 2288 Words
ââ¬Å"God must have been having a bad day,â⬠a father recently wrote me, ââ¬Å"when He allowed schizophrenia to come into existence.â⬠E. Fuller Torrey, M.D. (Walsh, 1985) 1. History of schizophrenic theory Accounts of schizophrenia have been recorded all throughout human history. From Mesopotamia, ancient Greece, Rome and India, all the way through the 15th and 17th centuries (Walker, 2003). It is difficult to truly ascertain whether or not this was schizophrenia or other psychotic illnesses. My guess is it was probably both. Throughout mental health history, theory on schizophrenia has changed in every aspect possible. Etiology, age of onset and even the disorderââ¬â¢s name has been changed, questioned, and changed yet again. The highly insightfulâ⬠¦show more contentâ⬠¦Bleuler was an advocate for the psychoanalytic movement which had strong traction during his time. Hafner (2014) writes that Bleuler classified the now hallmark symptoms of delusions and hallucinations as ââ¬Å"accessory symptomsâ⬠, since they were common in other psychotic disorders as well. The basic symptoms, Bleuler argued, were the four Aââ¬â¢s, which stood fo r ambivalence, autism, affective congruity and association disturbances. This is not surprising, since Bleuler was an advocate of the psychoanalytic movement, so to Bleuler, emotional disturbances were obviously the cause of a schizophrenic disturbance. The differing early views of Kraeplin and Bleuler are significantly important to our current understanding of schizophrenia in the fact that both could be considered partially correct. Kraeplinââ¬â¢s claims could be, in todayââ¬â¢s terms, highlighting the neurobiological deficits (such as gradual overall volumetric loss of key neuronal structures and genetic predispositions towards structural deficits occurring during crucial developmental periods) that current researchers are investigating as contributing causes of schizophrenia. On the other hand, Bleulerââ¬â¢s claims of emotional disturbances probably are not one of the primary causes of developing schizophrenia, but schizophreniaââ¬â¢s symptoms and comorbid disorders can be exacerbated by the schizophrenic individualââ¬â¢s
Wednesday, December 25, 2019
Graduation Speech High School - 1335 Words
When children start off school theyââ¬â¢re exited to go learn, meet new friends, and experience what school is really about. As they go into their middle school environment starts to change. Girls and boys going through changes, asking many questions because they want to know. By the time students enter high school, theyââ¬â¢re unsure of what they want to do in life and thatââ¬â¢s completely understandable. When they have reached their senior year in high school and they still donââ¬â¢t know what they plan on doing in life, thatââ¬â¢s when they decide to graduate from high school, but not continue with their education because they are undecided on the career path they want to take. In 2013 about 65.9 percent of high school graduates enrolled in a post-secondary educational program, whether it be a community college or university. High school doesnââ¬â¢t prepare students for college, thatââ¬â¢s why most students donââ¬â¢t make it past their first semester in co llege. High school students still have much to learn and when they make the transition from high school to a 4 year university it overwhelms them. Starting off at a community college is a great way for high school student to continue their education, but also for adults that plan on returning back to school to further their education. Community college provides them with more or better resources and assistance than a 4 year university would, and by doing so academic performance would have a good outcome. When comparing the cost of attending aShow MoreRelatedGraduation Speech : High School934 Words à |à 4 Pageslife would be graduation. For many people, graduating from high school is an objective. It takes a lot of time, effort, and determination to accomplish that goal. For others graduation is the end of high school, and the beginning of a new chapter in life. When graduated people feel as if adulthood has begun. In the long run, graduating opens a lot of opportunities for people to thrive. 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When choosing what college or university to attend it may be tempting to want to go to a school thatRead MoreGraduation Speech : High School Graduation1507 Words à |à 7 PagesForest English 1010 9/9/2014 Graduation During our lives, most of us have hated getting up early. Whether we as humans enjoy mornings or not, weââ¬â¢re always looking forward to that unforgettable day. That special is high school graduation for me. Graduation is a ceremony that recognizes students that have excelled through school. Graduation was one of the best days of my life, perhaps even better than the day that I started college. There is no other day like graduation where there comes this feelingRead MoreGraduation Speech : High School Graduation933 Words à |à 4 PagesHigh School Graduation With regards to high school graduation, Balfanz, Herzog, and Iver (2007) followed 12,972 Philadelphia students enrolled in traditional middle schools from six grade (1996-1997) until 1 year beyond their expected graduation from high school (2003-2004) in order to understand what indicators would affect their projected graduation date. Unlike many of the early K-8 schools, the population Balfanz et al followed consisted of 64% African American, 19% White, 12% Hispanic,Read MoreGraduation Speech On High School Graduation851 Words à |à 4 PagesThere Is No Success Without The Opportunity to Fail High School graduation can be an exciting time in a studentââ¬â¢s life. It is a time when they begin to experience the kind of freedom that comes along with growing up. This freedom allows students to choose the type of college or University they would like to attend. It is necessary that they understand how responsible they need to be with the freedom that is being offered to them. When choosing what college or university they would like toRead MoreGraduation Speech : High School997 Words à |à 4 Pagesup, I loved going to school and dreamed of one day attending college. Attending school every day and receiving good grades had become my top priority from K-12. I excelled from K-8th grade, but entering into high school was completely different than primary school. The atmosphere and environment was new to me, I was free to roam the halls or walk back out the door without any repercussions. This began my downward spiral in high school. My freshman year was by far the best school year for me becauseRead MoreGraduation Speech : High School897 Words à |à 4 PagesHigh school was one of the most challenging moments in my life. Not only did I have to deal with the academic pressures and social issues from my peers I had external factors that were heavily impacting me as well. During my junior year my mom separated from her husband and me and my three little brothe rs ended up staying house to house with close relatives. Shortly after that time at the beginning of my senior year, my mom was sent to prison. In the midst of dealing with all of the demands thatRead MoreGraduation Speech : High School Essay1434 Words à |à 6 PagesWhen I was in high school I had one goal, I would graduate top of my class and go to the University of Florida for pre-medicine, then onto their medical school. I never considered that I would want anything else, so I went to a specialty high school that would allow me to specialize in Biomedical sciences(STEM) and never even thought about the possibility of a life other than the one I had so precisely planned out for myself. When my nephews were born my sophomore year all of my priorities changed
Tuesday, December 17, 2019
Job Motivation And Salary Satisfaction - 1033 Words
The wages for employees in child day care are not high in comparison to other professions (Van Der Kwartel et al., 2007). When employees are content with their salary, they are likely subject to mental agreements (Lee Lin, 2014). Job motivation and salary satisfaction are feelings that can inspire employees and drive forces in competitive returns for organizations (Lee Lin, 2014). Mental agreement signifies the expectation of the staff towards the organization and the expectation of the organization towards the staff (Schein, 1980). Over a third of childcare staff leaves their jobs annually in order to earn a better living (Whitebook, 1999). Igalens and Rousselââ¬â¢s (1999) study measured and compared the impact of compensation on job satisfaction and work motivation of exempt (269) and nonexempt (297) employees. The findings revealed that fixed pay could have a positive influence on job satisfaction on the principles of internal and external equity. Internal equity refers to employeesââ¬â¢ perception of their fixed pay as fair in relation to their contributions to their organization, compared to other employees in the company used as a reference. External equity denotes to employees feeling of being treated fairly, compared to other employees outside their organization (Igalens Roussel). Heneman and Schwab (1985) defined salary satisfaction as the degree to which employees were satisfied with their current salary. Employees compared the efforts they made with the salary theyShow MoreRelatedDefinition Of Employee Job Satisfaction Essay1400 Words à |à 6 Pagesdefinition of employee job satisfaction in different approaches; and there are many studies varied in the defining the term job satisfaction. The people who work in the organizations and people who study in this area both are interested to study of Job satisfaction. The terms Job Satisfaction refers ââ¬Å"an individualââ¬â¢s general attitude toward one jobââ¬â¢sâ⬠[Stephenson P. Robbins, 2005] Job satisfaction is psychological aspects that deals with individual feelings about to his or her jobs [Spector 1997]. ThatRead MoreInfluence Of Organizational Behavior : An Organization977 Words à |à 4 Pageshas their own motivational values. A successful and efficient manager understands the relationship between job satisfaction, motivation and performance and has developed a strategy to enhance each one of these organizational performances. These factors can determine the success or failure of an individual, as well as an organization as a whole. Managers must increase their employee satisfaction by sustaining a fair work environment, motivate employees by offering opportunities for career advancementRead MoreThe Theory Of Motivation As Defined By Vroom ( 1964 )901 Words à |à 4 Pages In recent years, organizations have shown an interest in addressing the subject of employee attitude regarding their jobs and tasks. Many leaders believe that motivation is a key factor in keeping employees on a path to achievement in the workplace. Motivation as defined by Vroom (1964) is the force impelling an employee to perform a particular action. Theories of motivation started to be developed following World War II. Prior to this time, organizations had not shown any concern or interestRe ad MoreManagement Theories Essay Motivation627 Words à |à 3 PagesManagement Theories Essay Motivation Motivations essence consists of humanââ¬â¢s needs and desires. If there is a need then eventually it will convert into a desire. Motivation theories were formed in the 19th and 20th centuries and their founder was F. Taylor . This essay will define motivation at work and show if leadership is linked to understanding of motivation by looking through examples of todayââ¬â¢s industry. One of the first scientists that researched human needs was Abraham Maslow. His HierarchyRead MoreQuestions On Employees Equity Theory864 Words à |à 4 Pagesinterprets employeesââ¬â¢ satisfaction from the perspective of equity or inequity in interpersonal relationship. Resource: Public Personnel Management 44(2) Note. PSM = public service motivation. The Work pressure affects the employee job satisfaction. Samina and Abdul (2015,pp.272) stated ââ¬Å"The indirect effect of personââ¬âjob fit on job satisfaction through PSM will be conditional on perceptions of work pressure. The effect will be stronger in low work pressure condition.â⬠In the job satisfaction, employee equityRead MoreThe Herzberg Hygiene Motivator Theory1455 Words à |à 6 PagesIn any job setting, it is important for employees to be motivated to work hard and produce the best product or service they can for the consumer. This motivation is either intrinsic (coming from inside the person) or extrinsic (an external motivator). The Herzberg Hygiene-Motivator Theory makes clear the necessity of using these factors to ensure your employees feel enriched and fulfilled while at work. The ââ¬Å"hygieneâ⬠aspect of this theory refers to external motivators that can be encountered at theRead MoreJob Satisfaction Is Essential For Productivity1298 Words à | à 6 Pagescontains towards their work is job satisfaction. The productivity could either be positive or negative while the relationship between the productivity and satisfaction may not be consistent. There are multiple internal and external factors of job satisfaction that can impact the behavior of an employee and engagement over time. The way the workerââ¬â¢s attitude concerning their field effects the performance they perform on a daily basis. One who is satisfied with the job they maintain, succeed at whatRead MoreHr Theories of Motivation1667 Words à |à 7 PagesThe low workforce motivation and poor workforce productivity can create essential problems for a company, as the human resource is not only key asset, but also the major cost taking up over 75 per cent. Thus as an asset it is very important to take possible return from these expenditure by finding the best ways to meet the needs of people in order to help them to develop themselves to the full. In these essay wil l be examined HRM policies, supported with theories of motivation, which are used toRead MoreNurse Burnout And Job Satisfaction1508 Words à |à 7 Pagescomprise the largest professional group within hospitals. Job burnout, lack of motivation, and dissatisfaction among nurses often contribute to costly labor disputes and turnover and increased risk to patients. Nursing research surveys found much higher job dissatisfaction and burnout among nurses who are engaged in direct patient care in hospitals and nursing homes when compared to those involved in other jobs or settings. Patientsââ¬â¢ satisfaction levels tend to be lower in hospitals with more nursesRead MoreWhat Role Would Money Play in: (a) the Hierarchy-of-Needs Theory1070 Words à |à 5 PagesA1. What role would money play in: (a) the hierarchy-of-needs theory; (b) the motivation-hygiene theory; (c) the equity theory; and (d) the expectancy theory? Answer: A1. What role would money play in: (a) the hierarchy-of-needs theory; (b) the motivation-hygiene theory; (c) the equity theory; and (d) the expectancy theory Money plays different roles in different theories. (a) For the
Monday, December 9, 2019
Transgender Americans The Fight For Equality Essay Example For Students
Transgender Americans : The Fight For Equality Essay For transgender Americans, the fight for equality is not over. While the recent changes in laws affecting LGBT individuals have done a great deal to improve the situation, the fact remains that a portion of the population is still denied the most basic of human rights. Something as simple as using the bathroom has become the new battleground for civil rights, as many states attempt to pass laws that restrict bathroom usage to the gender on someoneââ¬â¢s birth certificate. While the number of transgender Americans seems small at an estimated 0.3 percent, this is still a significant number of people who are unable to feel comfortable using a public bathroom (Wong). Not only is avoiding the bathroom a health risk, forcing transgender Americans to use the bathroom of the biological gender has led to verbal harassment and physical violence. Transgender Americans should be allowed to use the restroom of the gender they identify with. The number of anti-transgender bills has been increasing, and is higher now in 2015 than any other year. This wave of legislation seems to be in response to the advances made in state non-discrimination policies that protect transgender people (Daileda). The opposition has proposed many bills that are unfair to transgender people:So-called ââ¬Å"bathroom billsâ⬠introduced by social conservativesâ⬠¦typically mandate that people use the bathroom that matches the sex on their birth certificate. Thatââ¬â¢s a marker that is difficult for most transgender people to change, as well as one that, for them, is a bureaucratic indicator decided by someone else that should not be weighed against their innate sense of self. (Steinmetz)Some examples of proposed bills include the one created by Rep. Frank Arties in Florida, which wo. .room avoidance has led to health problems, and the UCLA School of Law conducted a think tank to study them. They found that more than half of the transgender people surveyed reported physical problems from trying to avoid the public restrooms. This included dehydration and kidney problems (Wong). For transgender Americans, something as simple as using the restroom has turned into a legal battle. The oppositionââ¬â¢s concern that allowing transgender people to use the bathroom of the gender they identify with will led to an increase of violence against women and children is unfounded and nothing but propaganda. Transgender Americans should be allowed access to a safe environment where they are comfortable, just like all other Americans. The battle of equality will not be over until transgender Americans are allowed to use the restroom of the gender they identify with.
Monday, December 2, 2019
Ready to Eat Cereal Industry Essay Example
Ready to Eat Cereal Industry Paper Also these companies usually use promotions such as discount in order to Increase the demand. At the beginning this type of product was more inelastic because Just a few companies with less differentiated products were playing in the market. Despite still this market Is highly concentrated, through the time new companies enter to the market and actually there are private labels that are obtaining more participation in it. And not Just the increase in competitors, also the wide variety of brands have helped to increase the elasticity of its. Market Growth Since the beginning this market showed an Interesting and steadily annual volume Roth rate of 3% between 1950 and 1993, and It made this market extremely profitable. But after experiencing decades of continue growth, the demand Is slowing its growth; industry sales growth had slowed to under 2%, and it is threatened to the biggest companies. Supply Technology plays two important roles in the supply side: Differentiation and Innovation: despite the production process Is general, the differentiation between brands Is very Important. Capacity: technology is crucial to achieve the market share targeted for every single firm, because the demand is big and if one company does not have the opacity to satisfy the demand soon could be out of the market. Cost: more efficient technology helps to the deferent firm to have lower costs and obtain higher profits. Considering that this Is a highly concentrated market, where the biggest companies had been able to set the price; maintain lower costs allow them to increase their profitability, and invest more in order to obtain a higher market share. We will write a custom essay sample on Ready to Eat Cereal Industry specifically for you for only $16.38 $13.9/page Order now We will write a custom essay sample on Ready to Eat Cereal Industry specifically for you FOR ONLY $16.38 $13.9/page Hire Writer We will write a custom essay sample on Ready to Eat Cereal Industry specifically for you FOR ONLY $16.38 $13.9/page Hire Writer The technology needed to enter to the market is not too complex, but to do it is necessary to begin with big capacity and innovative products; conditions that Just can be achieve through technology. MARKET TYPE Truckee It begun we fewer competitors, but through the time it has been changing. Still there are few firms with the highest market share; three have more than fifty percent of the total market share. Actually there are new players that are obtaining more market share, such as private labels. Also there are a lot of buyers that are still growing, at a smaller rate than before. Due to the big and widespread demand there are a lot of channel of distribution. Major RET cereal manufacturers owned national distributions systems in each region; those distribute the product to supermarkets and other stores. At the beginning the main distributors were the supermarkets but then along the time stores such as drug stores, convenience stores and discount retailers became more important. The cost structure was low for the general process, but to achieve a competitive advantage through differentiation also means a higher cost. The biggest companies have higher costs than the small and private label, because to differentiate their products the use special package or new ingredients, that also improve quality; but it means higher costs. Is absolutely necessary in this market to add or create new value to differentiate the products, wrought the time it allow to the biggest companies to acquired higher market share, because they were always innovating and creating different brands. The biggest firm in this market is Kellogg and it has 40 brands, and this allow it to reach different market segments. Conduct The three biggest companies had been able to increase the price when they want and the amount that they want, increasing the gap with private labels. At the beginning they were able to do it because there were few competitors in the market; but then to continue setting the price they had to invest a lot in promotions, RD and genealogy in order to differentiate their products. Also they use some promotion strategies such as discount to retailers and cash payments for especial in-store promotions, cooperative advertising, large sales staff, and these firms also encouraged supermarkets and other retailers to adopt a shelf space plan that ensure that their products will obtain the better position. Media expenditure in RET cereals had been always among the most advertising intensive of all industries. Through these actions those companies achieved high awareness in the demand, but loyalty is official to have because of the diversity of brands and the intensive promotion. Other action that has been common in this market is Co-branded, some of the biggest companies are producing and distributing new products but with another company brand name in order to achieve distinctiveness. All these tactics are necessary in order to achieve differentiation, because there are huge amounts of brands. This is one of the most important reason why is difficult to enter to this market, because fewer companies with the highest market share have so many brands that are almost covering all the segments. Innovate and create new products is a real challenge because the amount of different products. Another barrier is the relationship that these firms have with the distributors; obviously the distributors prefer give preferential treat to those firms that during years have had big volume sales. Finally other important barrier is the capacity of these companies to increase tenet marketing Ana promotions techniques. When a new company wants to enter to the market, will have to invest a lot if it want to achieve the market share wished. All the market power that those few companies have allowed them to practices illusion. Over time when one of them increases the price the others firms increase the price; and they used it practice to set other strategies such as promotion too. It has been change in the last year, and due to the new conditions of the market: slowing demand and enter of private labels, the biggest companies will have to change their strategies. Performance The largest cereal manufacturer were extremely profitable, their obtain ROARS between 15 and 30%. The high prices that were charge to consumers, and the increasing demand over years help to this companies to achieve such profitability. Generally to satisfy the demand and reduce cost a single plant produce many brands of cereal and the production process is relatively similar for all cereals; so the main source of scale economies was bagging. But due to the necessity of differentiate the products, new products had been developed and by the way new technology. Because the keys to success in this market are differentiation and it Just could be achieve through improvements in technology, and satisfy the demanded volume that also is related to the technology that is used. That is the reason why progressiveness s important and Justifies the 1% of gross sales that is spending on RD; percentage that is high compared with the 0,7% that is invested in the industry. Continuously development of new products with better characteristics increases the quality of the products that is usually used to segment the market. 1. What can you say about the market concentration of the companies in this industry? Few companies have the higher market share that gives them the market power to set prices; and it is persistent through the time, for example Kellogg continue being the firm with the higher market power. It situation was generated cause since the beginning they invest a lot in marketing, promotions strategies and RD compare with other companies. Also they created strong relationship with some important actors in this market such as the retailers and distributors that ensure the better shelf space for their products. The increasing demand and the low cost of the general process, allow them to accumulate big profits and be able to offer huge discounts or implement aggressive campaigns. With all this things in favor of these companies they were able to create high awareness in the market and control the market between them. Such as the demand was huge and increasing, one company was not able to satisfy all the volume demanded and that is one reason why they used collusion as a strategy. 2. Why has RET cereal been such a profitable business? What changes have led to the current industry crisis? There are three main reasons why this business is so profitable: 1. These companies are highly profitable because the process to produce cereals is simple and required high costs. The higher cost in which this companies incurred were in those characteristic that differentiate their products such as the package or an additional ingredient for example. . Also the ability to allude and set high prices allowed them to increase their marginal contribution. When one company increase the price the others companies also do this. 3. The nudge anemia Tanat was Increasing over time. I en volume anemia allowed to tense companies to recover fast some investment such as RD, increase in capacity, new technology. Also these companies were always innovating and satisfying new segments market. That diversification of brands permitted them to obtain the high market share and by the way obtain high profits.Ã But with the current crisis they will need to differentiated more their products in order to maintain their market power; ND if the sales continue falling down then they will have to reduce the price in some brands in order to maintain the volume sold. Other aspect that could be affected is the relationship between these big companies (collusion), because with the reduction in sales due to the decrease in demand and the entry of new competitors (private labels) could do more difficult move together in the same direction. 3. Why have private labels been able to enter this industry successfully? How do the cost structure of private label and branded cereal manufacturers differ? They were able to enter in his market because the process is simple, the basic technology needed is also available, and by the way this process is easy to be copy for others firms; also cost were low (in the general process). These characteristics allowed them to begin operation and enter to the market in a pacific way; for example, they compete with the biggest companies directly because they are oriented to different market segments, and their products are simple and cheaper with low quality raw materials. These private label has lower cost than the biggest companies because invest huge amount of money in RD, they are Just copying what once he bigger companies did. The unit cost is lower not Just because of the low quality raw material but also because they use simple package, they produce in less quantities, they invest a lot in marketing and promotion; and all these things make their cost structure totally different. It means that they were able to satisfy low end segment market, that before satisfy for big companies due to the higher prices that these were charging. And this passive strategy allowed them to capture slowly that market share. 4. What does General Mills hope to accomplish with its April 1994 reduction in trade promotion and prices? They know that the demand is been decreasing and it will represent for them less sales revenues, so in order to maintain or improve the profitability they need to reduce cost. Over years they had been investing a lot in promotion and marketing, and its brands have certain level of awareness in the market, so the reduction in the budget for strategy promotion in the short term could not affect its demand. Also the reduction in prices will allow them to attract new customers and preserve its actual costumers. In this way they can ensure the sales volume. With all these action they can expect an increase in market share that at the ND means increase in profits. 5. What are the risks associated with these actions? How do you expect General Mill? competitors to respond? The main risk associated with this action is a price war, because considering the reduction in sales growth rate and the entry of competitor such as private labor, the other companies will try to reduce their prices too. And the problem for General is that the other competitors can make a Digger reaction In prices, Ana In tans way ten price can Tall down until a level that they will not be able to achieve its objective of improve profits. Decrease a lot the ricers represent a hazard for it because a big company as Kellogg can implement an aggressive strategy to respond to it, and can have negative results for General Mills. In this situation the demand will be beneficial because of the reduction in prices, but at the same time a high reduction in price could pressure some firms to get out of the markets, or the companies could lose the incentives to invest high amounts in RD. 6. What should General Mills do? If they want to pull some firms out of the market they can reduce the price, but due to the risk associated is better continue with the reduction because in he future will be more difficult to increase the prices again. Reduce cost is also important, but to maintain that policy with those promotion strategies could represent lose in awareness and by the end in market share too; so they need to balance it and try to be out of the standard of the industry. Another important point is continuing innovating and differentiating its products because that characteristic that defines the market competition over time is not going to change, at least in the short term. Despite the demand is decreasing, those companies who will be able to maintain competitive advantage will remain in the market.
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